Scaling Online Event

Access & Registration

How do I log in to the event?

You will receive an email with your access link the week before event begins. Ensure you use the same email you registered with to log in. Please check your spam or junk folder for that email.

What if I cannot log in to the event?

If you experience login issues, please email support at support@primemover.com using the email address you registered with.

How do I register for the Scaling Online Event?

You can register for the event HERE. 

How much does the Sclling Online Event cost?

The 'Scaling Online' Challenge is a one-time investment of just $100. That's it. No hidden fees. No surprise upsells required to get the "real" content. Everything you need to install The Linchpin Framework into your business is included.

How long is each day of the challenge?

Each day of the 'Scaling Online' Challenge is a FULL day. We're talking approximately 8 hours of content, training, and implementation. This isn't a "webinar" or a quick workshop.

This is an immersive 3-day experience designed to completely transform how you think about scaling your business. Clear your calendar. Take notes. And be ready to work.

VIP Experience & Replays

How do I access the event for all 3 days?

Each day, log in to your event dashboard, where you will find a Zoom link to join sessions.

What are the VIP options, and what’s included?

We offer two VIP tiers, both of which include access to event replays:

• $197 – Fly on the Wall: Observe VIP sessions where Russell gives direct feedback that could help your business.
• $497 – Guaranteed Live Q&A: Secure a spot to have one of your questions answered LIVE (while spots last).

Will replays be available?

Here's what's important to understand about The 'Scaling Online' Challenge... each day builds upon itself. Day 1 lays the foundation. Day 2 installs The Linchpin. Day 3 adds the Attractive Character Flywheel. Miss one piece and the whole framework falls apart.

That's why I strongly encourage you to block off all 3 days and be there LIVE.

However, I understand that "life" happens. So when you register for the 'Scaling Online' Challenge, you will have the chance to upgrade to VIP to grab the replays, which you can keep for life and return to whenever you want while building your business. Replays will be released approximately two weeks after the event ends. You will receive an email with your access link.

VIP Replay Access

While the event itself was packed with tons of value, the replays and the exclusive VIP Q&A with Russell are part of our VIP upgrade, which is available for $197.

✅ As a VIP, you get LIFETIME ACCESS to the replays!
Replays will be available about two weeks after the event wraps up.

How to Access Your Replays

1️⃣ Visit the login page: Click here to sign in
2️⃣ Enter your email address (use the same one from registration).
3️⃣ Click “Continue” – you’ll receive a magic login link via email.

• Pro Tip: Check your spam folder if you don’t see it right away!
  4️⃣ Click the magic link in your email – and you’re in!
• Note: The link expires in 10 minutes, so log in quickly.
  5️⃣ Find your "Scalling Online Event" enrollment in your Customer Center.

I logged in, but I don’t see the replays. What should I do?

No worries! Make sure you’re looking under "Scaling Online Event" inside your account dashboard. If you still don’t see them, reach out to support.

My magic login link expired. What do I do?

No problem! The link expires after 10 minutes for security reasons. Just go back to Customer Center Login, enter your email, and request a new magic link.

I still need help! Who can I contact?

We’re here for you! Reach out to our support team at support@primemover.com, and we’ll get you sorted ASAP.

Refunds & Guarantees

What is the refund policy for the Scaling Online Event?

We offer a 100% satisfaction guarantee! If you’re not happy with the Scaling Online event, email support@primemover.com within 7 days of the event for a full refund—no hassle!

Bonus & Add-On Products

Where do I access the $37 "The Linchpin eBook and presentation?

You should have receive an email it with access but will be accessed from the Scaling Online course enrollment you can find at https://www.primemover.com/contacts/sign_in. Just be sure you log in with the same email you used for purchase. 

FAQ

How is this different from 'Selling Online'?

Great question. Think of it like this: 'Selling Online' taught you how to create and master a one-to-many presentation. How to build ONE funnel that converts. How to make sales.

'Scaling Online' is Part 2. It teaches you what comes AFTER you have that working funnel. How to turn that single funnel into an entire ECOSYSTEM of funnels that work together. How to acquire customers without bleeding cash to rising ad costs. How to build recurring revenue that compounds month after month.

Selling Online = Learn to sell. Scaling Online = Learn to SCALE.

Do I need to have gone through 'Selling Online' first?

Not necessarily, but you DO need to have a funnel that's already making sales. The Scaling Online Challenge is designed for entrepreneurs who have proven they can sell... and are now ready to scale. If you haven't made any sales yet, I'd recommend starting with Selling Online first, then coming back for this.

What exactly is 'The Linchpin'?

The Linchpin is what I call "the value ladder with rules." You've probably heard about the value ladder concept for years. Most entrepreneurs understand it intellectually. But they don't know HOW to actually execute it.

Which funnels go where? How do they interact? What's the sequence that maximizes every dollar you spend? The Linchpin answers all of that. It's the specific framework that shows you how to structure your customer journey and funnel ecosystem so everything works together as a cohesive business.

This is the "missing piece" that took ClickFunnels from startup to 9-figures.

What is the 'Attractive Character Flywheel'?

The Linchpin is the funnel structure (what happens AFTER someone enters your world). The Attractive Character Flywheel is the traffic framework (how you GET people into your world in the first place).

Both pieces are required. One without the other is incomplete. On Day 3 of the challenge, I'll show you exactly how these two frameworks work together hand-in-hand to create a scalable business.

What will I be able to do after the challenge?

After the 3-day 'Scaling Online' Challenge, you'll have:

• The Linchpin Framework installed... so you know exactly which funnels go where and how they interact
• The Attractive Character Flywheel mapped out... so you can attract golden customers without begging the ad platforms for scraps
• A clear path to recurring revenue that compounds month after month
• The ability to outspend competitors without needing a bigger budget
• A complete understanding of how to scale your marketing, funnels, and customer acquisition
• The confidence to make THIS the year you finally scale on YOUR terms

Who is this challenge for?

The 'Scaling Online' Challenge is specifically designed for entrepreneurs who are already making sales online but want to SCALE. This includes coaches, course creators, info product sellers, SaaS founders, ecommerce business owners, agency owners, service providers... anyone who has a working funnel and is ready to build a recurring revenue ecosystem.

If you've mastered the "one-to-many" presentation, your funnel is converting, but you're stuck at a plateau and can't figure out how to grow without burning through ad spend... this challenge was built for YOU.

What if I don't have a continuity or membership program yet?

Perfect. One of the core elements of The Linchpin is showing you how to add recurring revenue to ANY business. Whether you sell physical products, digital courses, coaching, services, or software... I'll show you how to build continuity into your model. By the end of the challenge, you'll have a clear plan for creating compounding monthly revenue.